Introduction to LeadRoute
Learn what LeadRoute is and how it helps directory owners monetize their traffic.
LeadRoute is a B2B tool that helps directory owners distribute leads to their listed service providers (members) and monetize their traffic.
What is LeadRoute?
If you own a directory website (like a plumber finder, lawyer directory, or contractor listing), LeadRoute helps you capture visitor inquiries as leads and distribute them to your listed businesses.
How it works
- Create a lead form - Use our drag-and-drop builder or embed via API
- Import your members - CSV upload, registration link, scraper, or API
- Choose distribution - Route leads by category, location, or round-robin
- Get paid - Charge members per lead or offer free leads (Pro plan)
Key features
- 6 ways to import members
- 7 distribution modes
- AI-powered lead quality scoring
- Email + phone verification
- Conversion tracking
- 80/20 revenue split (Free) or keep 100% (Pro)
Next steps
Ready to get started? Check out our Quick Start Guide to set up your first directory in 5 minutes.